Thursday, 16 June 2011

Promotion.

This is a good way to promote The dark knight because thousands of people log onto myspace a day, so when people log onto their account and they see this advertisement, they think it must be a good film to go and see if its being promoted on myspace.

What do i need to do?

I need to show that I understand what an advertising campaign is; I'm am going to use the campaign for time warners film batman the dark knight for my research. I need to look at the different products and show undertstanding of the following points
  1. How a product is successful.
  2. Who the traget audience is.
  3. How it links with the other products in the campaign.
I can then apply my understanding to our campaign to plug studios.